The Growth Story of Elson House: India's Trusted Flexible Wire & Cable Manufacturer Since 1974

Elson House, founded in 1974, has grown into one of India’s most trusted manufacturers and exporters of flexible wires, house wires, twisted copper wires, and specialty cables. From humble beginnings as a small electrical product reseller, we have evolved into a global name in the wire and cable industry—driven by quality, innovation, and customer satisfaction.

From Reseller to Manufacturer: The Elson House Transformation

Our journey began with a focus on supplying quality electrical wires to meet rising demand across India. However, as the market matured, we identified a significant gap in reliable, high-performance wires for both domestic and industrial use. That realization became the foundation for our transition into manufacturing.

Today, Elson House proudly produces a wide range of wires and cables, including:

Each product is designed to meet stringent quality standards, ensuring durability, conductivity, and safety.

Expanding Across India & the World

With consistent investments in advanced manufacturing technology and R&D, Elson House now supplies premium house wire cables and twisted wire copper products to clients across India and around the world. From smart cities and residential projects to industrial complexes and telecom networks, our wires power countless modern infrastructures.

We have built a robust distribution network to deliver top-quality wires—such as 2-core flexible wires, home fitting wire, and light fitting wire—on time and at scale. Today, Elson House exports to multiple countries, fulfilling the growing global need for efficient and cost-effective wiring solutions.

Award-Winning Excellence & Industry Recognition

In 2022, our dedication was nationally recognized when veteran actor Mr. Anupam Kher honored Elson House with the title of “Most Trusted Electric Wire Brand in North India” at the GEA Awards. This milestone represents not just our achievements—but also the trust our customers place in our products every day.

Our Vision: Quality, Innovation & Sustainability

Looking ahead, Elson House is committed to:

  • Developing new-age wire solutions for renewable energy, smart homes, and automation systems
  • Expanding our range of fitting wire 1.5 mm and fitting wire 2.5 mm
  • Implementing eco-friendly manufacturing practices to reduce our environmental footprint
  • Scaling production of twisted wire cables and flexible twisted copper wire for global use
  • Supporting creative and technical fields with flexible wires for craft and science projects

Conclusion: Powering the Future with Elson House

From reselling to manufacturing and now exporting worldwide, Elson House's story is one of growth, innovation, and trust. As we continue to lead the industry with cutting-edge flexible wires, house wires, and twisted copper wire solutions, we remain focused on delivering value, safety, and sustainability to homes, businesses, and industries everywhere.

Explore our full range of electrical and fitting wires today—and discover why Elson House is the name behind reliable wiring.

 

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